I just am on the tailend of two wildly polarizing events of two different leaders in the entrepreneurial build your business online space.
I scheduled this on purpose- two back to back experiences.. because I knew that I fall usually somewhere in between the two.
In between the “what are the back end conversion number analytics of that launch” and “buy the vibe” type of coaching.
I am SO glad that I went to both of them, and here are some of my takeaways that I am moving forward with.
Like I always tell every client- EVERY strategy works, everything works, you get to decide what feels best FOR you.
For me, its always been some sort of mix in between lets have epic strategies and structures and offers that we continually sell overtime, AND — lets make sure we are creatively connected to our work.
I got a lot of clarity these last two weeks on where my blindspots are, and where I want to go moving forward- and cute ways that I have kept myself small in order to stay safe.
Whats wild, is that in TWO WEEKS I have literally met 3 of the industries greatest leaders, had convos with them and it reminded me that — we are all the same. They just have more audacity, and hired a team and let go of control faster than I have.
Which brings me to my first takeaway-
LETTING GO OF CONTROL.
It was reflected to me many times- that my level of income in my company- is quite an anomoly for the utter LACK of team that I have. Right now I have one admin- who puts in maybe 2 hours a week for me, and a graphic designer who makes about one sales page/ mo for me. The rest? this girl right HURR.
Which used to be a flex… until I realized it was a hiding.
One thing that Mel Wells said during her speech really stuck out to me. She said something to the effect of, “when you hire team, make sure that they are smarter than you. this will allow you to feel HELD by your company, instead of you having more to HOLD”
As a mom of 3 kids, running a million dollar company, this finally clicked for me.
I have hired everyone under the sun over the years. Agencies, personal assistants, employees, and it always comes back to me feeling like I am managing MORE people more schedules more expectations and more responsibility for me.
This really helped me see that what I am going for with team is to feel more HELD- not like I am managing more people and schedules (aka communicating to my brain, more responsibility).
As I look towards 2026 I am SO excited because I am putting together a growth team for my company. This growth team, is already smarter than me (lol), and can utilize the hundreds of assets I have sitting in my kajabi, amazing courses and creations I have made that I simply dont have the energy to make go further than what they are right now.
BIG TAKEAWAY: the faster I can learn to let go of control- the less it will feel like a burden ON me
Which leads me to my next big takeaway,
I AM RUNNING A COMPANY, and I AM A PERSONAL BRAND.
I say this often, but for whatever reason when I started calling my business a COMPANY everything clicked. I started to feel a little silly for wanting to be a one woman show, and realized why sometimes things feel heavier than they need to.
I think before, I felt that if I ran my business like a machine it took ME out of it. Which I am doing none of those things.
I have a company- that I run, and am the CEO of… and I am a personal brand.
As you all have heard me say a million times, my number one asset is my personal brand.
They are not the same thing though. they influence each other, but they are not one in the same.
Next,
Your Networth really is your NETWORK.
I know its said over and over again- but I cannot tell you HOW true this is.
Over the last 2 years I have prioritied “getting in the room” and it has stretched me beyond my wildest imagination. I have done everything from being on a reality TV show (shout out season 13 of the BLOX), going to small events, small mastermind in person events, creating a local mastermind in my own town, being in 3 different online masterminds, and going to in person huge events.
I have met some of my best friends, I have gained So many amazing new clients, I have grown EXPONENTIALLY because I see myself reflected in these peoples eyes.
This last week I had the opportunity to bring my signature work- scaling your business as a multidimensional field to the in person mastermind I attended. After presenting I had multiple multi- 7 figure business owners come to me and tell me how much this shifted things for them, how it impacted them, and I just remembered how POWERFUL it is to BE in the ROOM.
And lastly- I am a LEGACY Girl
When I first started my LEGACY mastermind- I KNEW that it was a high level mastermind. I attracted high level women into it, and it felt SO good, what I didnt know is how the LEGACY frequency would change theirs + MY life.
Its kind of like Sedona, where I live.
If youve ever visited Sedona you would have heard this, but let me tell you.
Sedona— is a lore. She is a wild bitch as I like to say. if she wants you here, she will keep you here, if she doesnt- she will kick you out.
This is kind of like Legacy. The frequency of the mastermind- is what is doing the work.
Women will try to ignore their legacy- their destiny for a cash grab, and it literally will not work.
Women who are in there are brought deeper and deeper into the reflection of their destiny. Who they are meant to be in this lifetime, and truly deepening into their lifes work.
it quickly became my FAVORITE space.
Legacy- for me, is where it is at . I cannot lie.
As a new friend pointed out when I was in Colorado last week- I am the overflow queen. Quite literally, I am on my overflow LIFE.
I was supposed to die 7 years ago, and yet.. here I am.
EVERYTHING I experience is overflow, even the shitty parts.
WOW.
That is legacy.
I am so deeply rooted and just like READY for this next layer of legacy living for me.
the work that lives beyond my lifetime. The generational shifts and changes I am here to curate. The work that my husband and I do together on the sacred land of Sedona- so deeply rooted in our community.
it is SO powerful, and I am SO grateful to remember,
Its really always been about LEGACY for me.
Thank you for sharing these takeaways! While they all stick out to me, I think the reminder for me right now is the one about how your networth is your network. I've been networking in one way or another for 17 years. I've made incredible connections. But I find myself ebbing and flowing with it. And lately, I've been feeling called to connect with more people again. In person and online, building new connections, and being surrounded by people smarter than me. More visible than me. Braver than me. And I feel like I've already noticed the shifts.
Thanks for sharing!